ZABS advises manufacturers to be more innovative

THE Zambia Bureau of Standards (ZABS) has called on local manufacturers to be more innovative and continue improving the quality of their products if they are to meet and satisfy consumer needs.

Currently, consumers have become more conscious of their rights and have easy access to information about a particular product.

ZABS head marketing and public relations Hazel Zulu said consumers are constantly exercising their right to choose one product over the other, making the playing field highly competitive for manufacturers to stand out.
Mrs Zulu said in a statement availed to the Daily Mail on Tuesday that it is, therefore, imperative that manufacturers effectively respond to this challenge by incorporating standards in their business processes because standards set a…

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