Zambian tourism sector attracts Brazil interest

THE Victoria Falls.


ZAMBIA could attract tourists from South America following the training of over 140 travel agents that will market the country’s tourism sector, Zambia’s Ambassador to Brazil Alfreda Mwamba has said. Dr Mwamba said Brazil’s Premier Tourismo Club, in partnership with Africa Nova and Mailnews Tourismo, has trained 145 travel agents to market Zambia’s tourism sector in South America. The Brazilian Travel Agent took part in a virtual seminar organised by the Premier Tourismo Club before they undertake the task of marketing and promoting Zambia’s natural wonders in South America. This is contained in a statement issued yesterday by first secretary for press and public relations at the Zambian mission in Brazil, Grace Makowane. Dr Mwamba said during the opening ceremony on Tuesday that the training will build capacity among travel agents on Zambia’s tourism sector.“Zambia is the best tourist destination in Africa as it boasts of numerous waterfalls that present a spectacular sight of unmatched beauty and splendour,” she said. The Victoria Falls, which is shared between Zambia and Zimbabwe, is among the seven wonders of the world. Dr Mwamba urged Brazilian Travel Agents and all cooperating partners spearheading the marketing of tourism to visit Zambia and enjoy CLICK TO READ MORE

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