NKOLE NKOLE, Lusaka
INDEPENDENT artiste Chembo has released the official music video for her first single of the year titled Hey Mama, which received major airplay earlier this year after it was playlisted internationally on BBC Radio Wales.
The song has also enjoyed airplay on various local radio stations.
The singer debuted the Hey Mama video via the Muvi TV show, Pipos Choice with Jekafela last week Friday.
Hey Mama is Chembo’s personal dedication to her mother who she describes as her role model and inspiration. The song is off her independently produced EP called Love vs. Reality, released last year. It contains five songs and two spoken word pieces.
Last November, Chembo hosted a listening party at Modzi Arts, situated at the Swedish school in Lusaka’s Longacres.
She used the event to give fans a chance to hear her perform her music and to sample the EP as well.
Chembo created the video concept for Hey Mama while the video itself was shot and edited by MPact Visuals.
Hey Mama can be purchased via the Zambian music selling platform www.mvesesani.com
The video can be viewed on www.youtube.com/chembomusic or via Chembo’s Facebook page ‘Chembomusic’.
Chembo has performed at events such as the acclaimed Lake of Stars festival that takes place annually in Malawi.
She promises new music will follow this coming summer.