Category - Columnists

Columnists

Measuring marketing performance

Analysis: JUSTIN CHICHELEKO
MARKETING’S role in organisations has not been fully appreciated due to the fact that there has been less justification for...

Columnists

Shopping mall growth

Analysis: KUMBUKILANI PHIRI
A FEW days ago, I came across a musing by Kenneth Mwenda about shopping malls and industrialisation.

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